La Prime Offers Festival 2025 The autumn shopping season officially opens on Amazon. During the days of 7 8 and October, Prime members will be able to access discounts up to 35% on thousands of products. A chance to get early Christmas presents or simply refresh your home and wardrobe before Black Friday and Cyber Monday.
As reported by Il Sole 24 Ore , the event will involve all the main categories. Among them technology, fashion, beauty, games, cooking and home. There will be a particular focus on the Made in Italy, highlighted in a dedicated section on amazon.it/madeinitaly.
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From the midnight on October 7th, discounts will be reserved for members Prime. Those who are not yet can still activate the free trial period and participate in the event. According to what was reported by Mark Ferrara, Amazon EU manager, “the Prime Offers Festival marks the beginning of the Christmas shopping season, a time when, more than ever, we want to be alongside our customers with dedicated initiatives”, an occasion capable of combining real savings and fast deliveries. most advantageous categories this year they will be beauty and fashion. In fact, there will be discounts of up to 35% on brands such as Rilastil, CeraVe, Collistar, Levi's, Boss and Lacoste. The technology will be at the center of these two days: TV Samsung 4K, iPhone 14, Sony WH-1000XM5 headphones, Kindle Paperwhite ed Echo Dot are among the discounted products. Among them also robot vacuum cleaner ed kitchen appliances, designed to face the winter with greater comfort and practicality.
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To make shopping smarter, Amazon provides Rufus, Its AI assistant which helps you find, compare, and choose the products that best suit your needs. A valuable ally for those who want to buy safely. targeted and convenient. Also interesting are the discounts for young people: students and customers among the 18 and 22 years they will get a repayment of 10% on some categories, in addition to the standard discounts. According to a survey HarrisX for Amazon, more than a third of Italians consider events like this one of the main motivations for shopping online, a sign of a increasing attention to the budget and the optimized expense management.