Adnkronos Rome, Feb. 6 (Adnkronos/Labitalia) – Caliber, a global leader in stakeholder perception analytics, is revolutionizing the way brand and corporate reputation is measured in Italy. With the introduction of its powerful real-time monitoring technology, Caliber offers organizations unprecedented insight into stakeholder perceptions, enabling them to build trust, strengthen brand reputation, and make data-driven decisions with greater confidence. This expansion marks a new era for brand and reputation management in Italy, equipping innovative companies with the tools they need to stay ahead in an increasingly trust-based business environment.
"Understanding stakeholder perception is crucial. It is not enough to do things well; it is essential to evaluate whether we have had an impact on the entire stakeholder ecosystem. This vision is what guides us. The future of intelligence applied to stakeholder analysis is what we bring to Italy today", said Alessandro Detto, senior vice president growth Med. To celebrate this milestone, Caliber launched the first Trust & like score (TLS) ranking for IT40 index brands in Italy, highlighting how the main Italian companies are perceived by the public.
"Entering the Italian market is an important milestone for Caliber, as we continue our mission to build trust in the corporate world by developing faster and more actionable stakeholder intelligence. The vibrant Italian business landscape, home to global brands such as Ferrari, Armani, Ferrero, and many others, is a perfect fit for our solutions. We are thrilled to have Alessandro Detto on the team, whose market knowledge and expertise will be critical to our success. We look forward to helping Italian companies navigate the current data-driven communications landscape with greater clarity, trust, and impact," added Shahar Silbershatz, CEO and Founder of Caliber.