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The protest in the Gallery
Today, around 14:XNUMX p.m., five activists from the Ultima Generazione movement stormed Carlo Cracco's restaurant in Galleria Vittorio Emanuele II in Milan. Holding signs that read phrases like "The right price" and "Ultima generazione," the protesters attracted the attention of passers-by and restaurant customers.
Their action was not accidental, but part of a broader campaign aimed at raising public awareness on the issue of the right to food.
The message of the campaign
The campaign, called “Il Giusto Prezzo,” aims to highlight social inequalities and limited access to food for the most vulnerable segments of the population. Activists asked Cracco to open the doors of his restaurant every Thursday, offering free meals to people who normally could not afford to eat in a fine dining establishment. This request is not just a symbolic act, but an invitation to reflect on how catering can contribute to positive social change.
The response of the authorities
The protest attracted the attention of the police, who intervened quickly. The activists were reported, but their message was clear: the fight for the right to food must continue. The choice of a prestigious restaurant like Cracco's is not accidental; it represents a symbol of a food industry that often ignores the needs of those living in difficult conditions. The request for free meals is a way to challenge conventions and promote a more inclusive restaurant model.
The role of catering in society
The restaurant industry plays a fundamental role in society, not only as a place of consumption, but also as a space for meeting and cultural exchange. In a historical moment in which social inequalities are increasingly evident, initiatives like the one proposed by Ultima Generazione can represent an important step towards greater equity. Restaurateurs, especially famous ones, have the opportunity to use their visibility to promote social causes and contribute to real change. The challenge is to transform the concept of "luxury" into an opportunity for everyone.