Adnkronos "In order to think about a concrete action we're implementing to generate an environmental and social impact in our sector and be able to measure it, we're helped by the fact that we're trying to address food waste not downstream, but upstream. Not being downstream means we don't have to measure what we're actually trying to save, but we can know it a priori because we're upstream.
In short, through our digital platform, which asks people in advance what and how much they want, we know the right information for the production of that food before the food is dispensed, so that the right amount can be prepared. The difference between the amount that would have been dispensed had it been prepared without this information and with this information is easily verifiable.
Nicola Lamberti, CEO of PlanEat, said this at the 14th edition of the CSR and Innovation Fair, currently underway in Milan. The event, dedicated to corporate social responsibility, encourages networking, learning, and sharing.
https://www.youtube.com/watch?v=WII-9CKovVA