Adnkronos Milan, September 23 (Adnkronos) – "Biodiversity is a very important topic today: we are closely connected to and dependent on it. Data shows that over the last 50 years, the average size of wild vertebrate populations has decreased by 73%. This is an absolutely dramatic figure, which we must take into account." This was stated by Eva Alessi, sustainability manager for WWF Italy, during the first edition of Colorfuture Parade, a collective initiative promoted by Andriani Società Benefit and its brand Felicia, with the participation of leading environmental and civil society organizations, including WWF Italy, Green Heroes, Kyoto Club, and Legambiente.
The aim of the event, held in Milan, is to promote shared sustainability.
"Days like today are incredibly important because they demonstrate the collaboration between citizens, businesses, and environmental organizations. It's precisely this coming together that truly drives change," he concludes.