Milan, November 9 (askanews) – "Yes, Donating Makes You Happy!", the solidarity campaign promoted by ODStore with Lindt to support the Affective Outpatient Clinic at the NeMO Clinical Centers, is back for its eighth year. The project offers psychological, educational, and relational support to children and adolescents with neuromuscular diseases and their families. The initiative, launched in Milan, Brescia, and Rome, will continue until December 8th at all ODStore stores with a one-euro donation at checkout.
In its first seven editions, the campaign has raised approximately €710, ensuring continuity of care for approximately 600 families each year. An interview with Mauro Tiberti, Founder of ODStore and creator of the campaign: "We'll give you a chocolate and you donate one euro to the NeMO Centers: that's how our campaign works. The funds raised are then used to best benefit families and children in need, and that makes us happy." The NeMO Clinical Centers, managed by the Serena ETS Foundation, constitute a national network of excellence for the treatment, assistance, and research of neuromuscular and neurodegenerative diseases. Marco Rasconi, President of the NeMO Clinical Centers, said: "The NeMO centers are a network of organizations that strive to support individuals and families who battle neuromuscular diseases every day.
We have several projects on the horizon: the affectivity clinic project is close to many people, young people, children, teenagers and their families. The goal is to be increasingly rooted in the local area. To date we have seven centers. Thanks to ODSstore and Lindt & Spr ingli we are able to tell this story every year and raise funds that allow us to finance these projects." The clinic supports young patients and their loved ones in key moments of growth. Comment by Susanna Pozzi, Psychologist at the NeMO Clinical Center: "The affectivity clinic is a project that focuses on the emotions, relationships and growth of teenagers and children with neuromuscular diseases.
As psychologists in the NeMO clinical center network, we want to offer a program that accompanies our patients through all stages of their development, from their first experiences with a powered wheelchair to adolescence, when children experience and desire to experience their independence and autonomy in their first emotional relationships. This program embraces the entire family unit. Interview with Fernanda, mother of two children: "For us, NeMO is home; we found it, and it was a real godsend. Initially, I didn't know who to turn to, but then, luckily, I stumbled upon the association, which welcomed me and my two children like a real family." With this eighth edition, the community's closeness once again transforms into concrete support: a simple gesture at the checkout allows the NeMO Centers to guarantee continuity of care, presence, and a listening ear to those who face the daily challenge of illness.