"Trust in the healthcare system has practically disintegrated." Ilario Vallifuoco, founder of the Health Journalism Forum at the Cardarelli Hospital in Naples, points to the "void of communication, information, and ethics of information and communication" as the key issue that needs to be resolved and calls for a more structured debate on healthcare, involving researchers, doctors, institutions, universities, journalists, and businesses. He urges those providing information not to pursue engagement and numbers, but to maintain a high level of quality based on scientific evidence.
Rebuilding a pact of trust requires a shared leadership team, with appropriate communication tools, including the contribution of pharmaceutical companies, which are called upon to demonstrate a social responsibility that prioritizes "citizens' trust" over profit.
https://www.youtube.com/watch?v=6rHUvK1EFCo
