Adnkronos (Adnkronos) – Tomorrow, Rimini Expo Centre returns to being the meeting point for the tourism industry. TTG Travel Experience and InOut | The Hospitality Community, the two leading events in the Mediterranean for global tourism and hospitality, will be held until October 16th. These events, organized by Italian Exhibition Group (IEG), bring together destinations, tour operators, buyers, hotel chains, technology companies, planners, and hospitality professionals.
The 63rd edition opens with 2.800 exhibiting brands, 1.000 buyers, 28 pavilions, and 140.000 square meters of exhibition space. It boasts an even larger international presence (30% direct foreign exhibitors, 75 countries represented), thanks also to the arrival of eleven new exhibiting countries: the Czech Republic, Croatia, Cyprus, Moldova, the Philippines, Colombia, the Bahamas, Kyrgyzstan, Jordan, Georgia, and Venezuela.
The opening ceremony will be held tomorrow at 10.15 am in the Main Arena – South Hall.
The Opening Ceremony will be titled "The Year to Exist. Tourism in 2030: Spaces and Times to Design, Experience, and Protect," reflecting the theme of "Exist," the 2026 edition's central theme. Following on stage, Minister of Tourism Gianmarco Mazzi will be joined by Emilia-Romagna Regional Councilor for Tourism Roberta Frisoni, Rimini Mayor Jamil Sadegholvaad, and Italian Exhibition Group President Maurizio Ermeti.
Marco Cattaneo, director of National Geographic Italy, will introduce the discussion on tourism in 2030 with an opening address on the theme 'Exist'.
Two hundred events, nine thematic arenas, and over 400 speakers will punctuate the TTG Travel Experience 2026 program, including institutional meetings, research previews, and discussions on the major changes currently underway in tourism. Among this year's new features is the new format of the TTG Star Award, dedicated to professionals who, within their companies, drive change through innovative ideas, products, and solutions. Twelve nominees are divided into the Transport, Hospitality, Destination, and Tour Operator categories, with the special recognition TTG Star Exist. The TTG Next Startup Area will host 40 startups in Hall C3, including emerging and growing companies, with pitches, talks, and meetings on artificial intelligence, automation, data, smart destinations, and new business models.
The program already looks to 2027 with the five consumer trends from Travel & Hospitality Vision +27 by TTG, the first research on the Zero Click Economy, studies by the Polytechnic University of Milan, Confturismo-SWG, ISNART, and Nexi, and the new "Report on Italian Tourism." There will also be space for new travel geographies, with the Mediterranean, geopolitics, climate, and traveler safety among the most discussed topics. Among the institutional events, the Way of St. John Paul II, a joint project between Italy and Poland, will be presented on Thursday, October 15th, with the participation of Minister of Tourism Gianmarco Mazzi and Polish Secretary of State Ireneusz Raś.
The 2026 edition of InOut | The Hospitality Community expands the hospitality narrative with new initiatives dedicated to non-hotel accommodation, open-air spaces, and design. Extra Hospitality debuts, with an area and arena for hosts, managers, and property managers, while Faita Agorà, a new space for discussion on open-air hospitality, opens. Thinking Box is enriched with guided tours of the pavilions dedicated to materials, technologies, and innovative solutions. Five exhibitions and installations explore design, wellness, and new ways of experiencing hospitality spaces: the new Sustainable & Inclusive Hospitality Design, dedicated to accessible, inclusive, and sustainable environments; Hotel in Motion – Wellness Café 5.0; Vision Lab, now in its fourth edition; Let's be too.gether, the immersive project by Simone Micheli; and I Want to Be, the art installation by Cinquerosso Arte inspired by the theme "Exist."
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